It is impossible to talk about the best times to buy packs without referring to Happy Hours.
There are several misunderstandings about what Happy Hour is and how it works. Some players insist to say that Happy Hour is a period of one hour in which the chances of getting better cards are higher. This is not absolutely true. We will try to clarify this to those people.
A happy hour is a period of time with promo packs available in the store. It may be just one hour but it may also be a full day or even a weekend. Besides the regular packs, during happy hours other packs also exists. They are usually more attractive than the regular ones, because they have a lower cost per rare card. The chances of getting a good card during a happy hour are exactly the same. The only difference is that, most of the times, there are cheaper packs during Happy Hours.
There are a very rare kind of HH in which the chances of getting a good card are higher. These special Happy Hours are announced as ‘2x Chances’, which means that the chances of getting an IF card during this period are two times higher than usual. However, these special Happy Hours are very rare. They only happen two or three times in a year.
The Happy Hours are not announced in advance. You may know if there is any Happy Hour in the main page of the FUT Web App or the consoles while it is active, or here.
The Happy Hours are more common at the end of the game. It is impossible to know when will be the next Happy Hour but they are very common in these moments:
– at Wednesdays, between 4pm and 5pm, just before the release of the new TOTW;
– at most of the weekends, usually during large periods of time;
– after a MOTM card release;
– and during the Christmas period (last ten days of December and first two of January).
Something that should be avoided is to buy packs between 5:30pm and 6pm of Wednesdays because it is impossible to get IF cards in these periods. In other way, it is a good strategy to buy packs during good TOTW weeks or on TOTY/TOTS weeks. In the case of success, the profit will be much higher. Remember that when a player gets his IF cards in packs, it is impossible to find his regular card there. Your odds of pulling an IF card from a pack are exactly the same of pulling the regular card of that player during that period.
There are rumours that EA uses some extreme tactics to sell more packs. People say, for example, that there are better cards inside packs paid with FIFA Points and packs bought after new IF cards being released. Both make sense. In the first one, they are promoting the buying with FIFA Points. Fresh money. In the second one, they are creating the snow ball effect of ‘if they got it, I also have good chances’. We can’t prove if they are only rumours or not but in other times it seemed to us that there were better cards in packs mentioned.Anyway, the only time that we have been sure about good times to buy packs are in the Happy Hours.